LinkedIn Ads — data fields

Sponsored content performance, leads and conversions by campaign and creative. Every field id you can pass to fields= in the API, Looker Studio, exports and AI chats. Shared ids line up across sources so they blend.

All sources Meta Ads (Facebook & Instagram)Google Ads TikTok Ads LinkedIn Ads Google Analytics 4 Google Search Console Facebook Pages (organic)Instagram (organic)YouTube Analytics Shopify WooCommerce Klaviyo

Field id	Name	Kind	Type	Description
`account_id`	Account ID	dimension	string
`account_name`	Account name	dimension	string
`campaign`	Campaign name	dimension	string
`campaign_group`	Campaign group name	dimension	string
`campaign_group_id`	Campaign group ID	dimension	string
`campaign_id`	Campaign ID	dimension	string
`clicks`	Clicks	metric	integer
`comments`	Comments	metric	integer
`conversions`	Website conversions	metric	float
`creative_id`	Creative ID	dimension	string
`datasource`	Data source	dimension	string	Connector the row came from
`date`	Date	dimension	date
`follows`	Follows	metric	integer
`impressions`	Impressions	metric	integer
`landing_page_clicks`	Landing page clicks	metric	integer
`leads`	Lead form leads	metric	integer
`likes`	Likes	metric	integer
`revenue`	Conversion value	metric	currency
`shares`	Shares	metric	integer
`spend`	Spend	metric	currency
`video_views`	Video views	metric	integer

Date parts

Available on any source with date. Metrics are re-aggregated to the period.

weekWeek (starting Monday)year_weekYear-week (2026-W42)monthMonth (2026-10)quarterQuarter (2026-Q4)yearYearday_of_weekDay of week (Mon..Sun)

Calculated metrics

Computed after aggregation wherever the inputs exist.

roasrevenue / nullif(spend, 0)cpaspend / nullif(conversions, 0)conversion_rateconversions / nullif(clicks, 0) * 100aovrevenue / nullif(orders, 0)

Filters

Pass JSON in filters=:

[["spend","gt",100],"and",
 ["campaign","contains","brand"]]

Operators: eq, neq, gt, gte, lt, lte, contains, ncontains, null, notnull, in.